Martorell, 25/02/2019. – SEAT is taking a giant leap in its urban micromobility strategy with the presentation of the Minimó at this year’s Mobile World Congress, a concept car that has been developed as a mobility platform, showcasing the company’s vision of the urban mobility of tomorrow.
At this morning’s press conference, SEAT President Luca de Meo explained how “the SEAT Minimó has been especially engineered to adapt to the mobility platforms that will shape the future of city driving, where traffic will be restricted and only a few operators will be able to offer mobility.” De Meo added, “This is the solution that carsharing companies have been waiting for, a model that will be key for improved profitability of this type of companies. The concept we are presenting today responds to the needs of both cities and carsharing providers.”
The best of a car and a motorcycle
The Minimó has been developed by combining the best of two worlds: the safety and comfort of a car with the agility and easy parking of a motorcycle. Comfortably seating two passengers, this 100% electric concept car has been developed with an integrated battery swap system, enabling full vehicle charging in only a few minutes and provides a range of more than 100 kilometres. As these cars don’t rely on being taken to recharging points, this innovative system means that carsharing operating costs are effectively reduced by 50%.
At 2.5m long, and 1.24m wide, the car takes up 3.1 square metres of space versus the 7.2 square metres of a normal car, considerably reducing its ecological footprint in the city. The Minimó can be parked in a motorbike parking area, and in a traffic lane it would fit side by side in a space where only one average car fits.
“The Minimó is also a hyperconnected vehicle with built-in 5G technology that provides a convenient and smooth digital user experience based on the ‘Digital Access’ key and wireless Android Auto™ on the car display without users having to connect their smartphone to any cable or socket. Among other functions, the car recognises whether the driver is 16 or 18 to adapt its speed to either 45 or 90 km/h, for example. In addition, with the Google Assistant on Android Auto, users can keep their eyes on the road and hands on the wheel while using their voice to stay connected, easily get answers, manage tasks and control media ”, de Meo explained during the press conference.
In this sense, and as a major step in enhancing the SEAT Minimó user experience, SEAT and Android Auto have collaborated to enable complete seamless, intuitive connectivity, whereby the user can easily call phone numbers, read and respond to text messages, and make use of supported navigation, media, and communication apps on the vehicle’s display.
The city’s best friend
With a concept car like the Minimó, SEAT aims to reduce the vehicle footprint in urban areas. With this in mind, the company is working together with city councils to gain insights into their views and specific needs.
As a result of this joint effort, SEAT will look into the possibilities of integrating the proposals made by public authorities and the citizens into the vehicle’s development in order to offer spot-on solutions towards a shared purpose – to enhance urban mobility.
Leading the Volkswagen Group’s mobility strategy
Following the launch of the e-kick scooter eXS powered by SEGWAY and with the international presentation of the Minimó concept car, SEAT has been chosen as the lead brand within the Volkswagen Group to define the strategy and offer products geared towards urban micromobility.
According to Luca de Meo, “micromobility, characterised as short commutes under 10 kilometres, today represents around 60% of the total. It is a high potential business for a mobility provider like the one we aim to become. Our mission is to come up with ideas and create products designed for short distance travel. The Volkswagen Group and its different brands will be using our solutions all over the world. SEAT is in the best position to spearhead this strategy, firstly because of our urban setting in a metropolitan city such as Barcelona; and secondly, because this city has a long tradition in design and production of two wheelers.”
Software centre of excellence powered by SEAT: from analogue to digital
In order to adapt to a context shaped by change and to successfully tackle the company’s digital transformation, SEAT has announced the creation, in 2019, of its own software house that aims to continue strengthen the successful network of Volkswagen Group IT’s Software Development Centers.
This new centre of excellence will employ more than 100 specialists and work to promote two major dimensions within SEAT and the Volkswagen Group. On one hand, it seeks to continue pushing the digital transformation of Group-wide IT-Solutions and increase efficiencies by process digitalisation. On the other, it aims to strengthen new business models based on new mobility concepts, connectivity and car digitalisation, with focus on SEAT.
The company is seeking the best in internal and external talent to contribute to positioning this centre as a benchmark of state-of-the-art digitalisation in Barcelona.
The Metropolis:Lab Barcelona will be integrated within the new center and keep innovating to find solutions for a better mobility. Other independent SEAT companies such as XMOBA will be working in this new venue as well in order to take advantage of all synergies. Luca de Meo said that “this new centre, which will be located in Barcelona, confirms the company’s commitment to transforming itself from being a carmaker to a mobility services provider.”
The ‘5G Connected Car’ on the streets of Barcelona
As part of the 5G Barcelona project, which aims to promote the city as one of the benchmark European capitals of 5G technology, SEAT and Telefónica have implemented the ‘5G Connected Car’ pilot test.
The ‘5G Connected Car’ enables communication between the vehicle, the surrounding infrastructure and other cars and is a first step towards achieving cooperative, autonomous driving. The vehicle is now being tested on the streets of Barcelona to gather data and work on its safety development plan while being driven.
Strengthening the connectivity ecosystem
As the first carmaker in the European industry to offer an app (the SEAT DriveApp) that is compatible with Android Auto, SEAT is going to display an Arona with Android Auto between halls 1 and 2 at Mobile World Congress. Android Auto is a simpler way to use your phone in the car. Whether on your phone screen or on your car display, Android Auto was designed with safety and convenience in mind.
Google and Android Auto are trademarks of Google LLC.
SEAT is the only company that designs, develops, manufactures and markets cars in Spain. A member of the Volkswagen Group, the multinational has its headquarters in Martorell (Barcelona), exporting 80% of its vehicles, and is present in over 80 countries on all five continents. In 2018, SEAT sold 517,600 cars, the highest amount in the brand’s 68 years of history.
The SEAT Group employs more than 15,000 professionals and has three production centres – Barcelona, El Prat de Llobregat and Martorell, where it manufactures the highly successful Ibiza, Arona and Leon. Additionally, the company produces the Ateca and the Toledo in the Czech Republic, the Tarraco in Germany, the Alhambra in Portugal and the Mii in Slovakia.
The multinational has a Technical Centre, which operates as a knowledge hub that brings together 1,000 engineers who are focused on developing innovation for Spain’s largest industrial investor in R&D. SEAT already features the latest connectivity technology in its vehicle range and is currently engaged in the company’s global digitalisation process to promote the mobility of the future.
We are Autohellas Tourist and Trading Societe Anonyme and its subsidiaries operating under the Hertz, Thrifty, Dollar, Firefly and Hertz Operating Lease brands (together “we”, “us”, and “our”). This policy does not cover our affiliates or other third parties through whom you may interact with us. This is a high level summary to explain how we collect, processes, store and otherwise use information about you and your rights in relation to that information. For full information, please see the full policy below.
|SHARING||RETENTION & SECURITY|
|YOUR RIGHTS||QUESTIONS & CHANGES|
We are the Greek Company Autohellas Tourist and Trading Societe Anonyme, official franchisee of Hertz International for Greece and other seven (7) countries in which we are running business activities through our subsidiaries, as shown in the following table. Our activities include between others:
The commercial brands that we use are Hertz, Thrifty, Dollar, Firefly and Hertz Operating Lease (together “we”, “us”, and “our”).
|1||Autohellas Tourist and Trading Societe Anonyme||Greece||GR|
|2||Autotechnica Hellas S.A.||Greece||GR|
|3||Autotechnica (Cyprus) Ltd.||Cyprus||CY|
|5||Autotechnica Fleet Services SRL||Romania||RO|
|6||Autotechnica Serbia DOO||Serbia||RS|
|7||Autotechnica Montenegro DOO||Montenegro||ME|
|9||Autotechnica Fleet Services LLC||Ukraine||UA|
This Policy covers the information we collect about you in connection with the abovementioned business activities, which identifies, or can be used to identify, directly or indirectly, you as an individual (“Personal Data”). It does not apply to information that cannot reasonably identify you. For example, but without limitation, aggregated anonymous data are not Personal Data.
We respect the privacy rights of our customers and are committed to protecting your privacy. This Policy explains our data handling practices with regard to your Personal Data, as well as your rights associated with that data.
We collect Personal Data that you provide during the execution of our services, on our websites, on third-party websites, on applications that we use in order to provide our services, in connection with any inquiries, reservations, rentals or purchases you make in relation to our services. We may collect your Personal Data directly or through our service providers, our subsidiaries, our franchisor, business partners and booking channel providers. For further details, see below:
1.Α. TYPES OF INFORMATION COLLECTED may include, but are not limited to:
We may collect certain Personal Data that constitutes sensitive data in some countries, such as (indicatively but not limited to):
1.Β. METHODS AND SOURCES OF COLLECTION may include, but are not limited to:
Generally, our cookies may perform the following functions:
|Essential cookies||Some cookies are vital to the operation of our websites. Without them you will not be able to navigate in the web site and to use some of its features. The basic cookies allow smooth transition from page to page on the site and are absolutely necessary for its appropriate functioning.|
|Functionality cookies||We do not use functionality cookies and we cannot remember your preferences and selections you have requested in previous visits to our sites.|
|Performance cookies||We use performance cookies to analyse how our visitors use our websites and to monitor website performance. This allows us to provide a high quality experience by customising our offering and quickly identifying and fixing any issues that arise. These cookies don’t collect information that identifies a visitor. All information collected is aggregated and therefore anonymous and is only used to improve how our website works.|
|Third Party cookies||Third party cookies are set by a different organisation to Hertz. For example, our websites may contain content embedded from, for example, YouTube, and banners delivered for Hertz through an advertising partner’s network. These sites may set their own cookies which are beyond of our control.|
Our websites are not directed to individuals under the age of 13 and we do not knowingly obtain Personal Data from such individuals.
Depending on the purposes for which we collect and use your Personal Data, as set out in this Policy, the Personal Data we collect from you may be required due to a statutory or contractual obligation, or provided by you on a voluntary basis, or necessary for us to enter into a contract with you and provide you with our services. If you do not provide your Personal Data to us we may not be able to provide the requested services (renting, leasing, maintenance, sales etc.).
Below we have set out the various purposes for which we process your Personal Data. We have also set out the legal grounds for the processing of your Personal Data for each purpose:
2.1. OPERATIONS AND SERVICES: We may use your Personal Data to provide you with the services or products you request from us and to perform other activities related to such services or products, including billing and collection following a rental or leasing, or to communicate with you regarding:
Legal grounds: to perform our contract with you or to take steps at your request prior to entering into a contract with you.
2.2. OUR MARKETING: With your consent, we may use your Personal Data to provide you with marketing information, customer satisfaction or services assessment surveys, special offers and promotions via various means, including e-mail and SMS messages, in accordance with applicable law.
Legal grounds: on the basis of your consent. However, where permitted by applicable law we may lawfully use your Personal Data to send you such marketing communications (including via email) for these marketing purposes where necessary for our legitimate interests, which include promoting our products and services, special offers and promotions which may be of interest to you.
You can unsubscribe from receiving such messages at any time by contacting us at the details at Section 6 below as well as by the unsubscribe link in each e-mail message. Please note that if you exercise these choices, you will continue to receive communications concerning your account and products and services you requested, and in response to any requests for information by you. Please also note that this unsubscribe process may take some time to complete, consistent with applicable law.
2.3. THIRD PARTY MARKETING: We may also share your Personal Data with a sponsor or other third party that provides you with special offers or promotions that may be of interest to you (“Third Party Provider”) where permitted.
Legal grounds: on the basis of your consent. You may instruct us at any time not to share your Personal Data covered by this Policy with such Third Party Providers where you have previously consented.
2.4. NORMAL COURSE OF BUSINESS: We may also process your Personal Data and other information if such processing is necessary:
2.5. WEBSITES: If you use our websites we may process your Personal Data as follows:
We are not responsible for the information that you or others choose to disclose publicly and such information is not subject to this Policy.
3.Α. THIRD PARTY COMPANIES
We may share your Personal Data with third parties in the following circumstances:
3.Α.1. To provide services to you: We will share your personal data among ourselves, our agents, our licensees and other companies to provide services to you, including among others
3.Α.2. Disclosure to companies you use: We will also share your information with companies you use in connection with your rental, including:
3.Α.3. Protective and legal uses: We may use, share and disclose your personal data for legal reasons as we believe necessary or appropriate, including among others to:
3.Α.4. Disclosure to our service providers and agents: We may use other companies as our service providers or agents to act on our behalf and assist us in the conduct of our business, performing services for us under our instruction. These services may include hosting certain websites or databases, operating “apps” for us on our social media networks’ pages, running contests, sweepstakes and other promotions for us, sending marketing communications, carrying out data analysis and conducting customer satisfaction surveys or other researches. We will always require our service providers and agents to maintain appropriate security standards to protect your personal data and use the personal data we provide to them only for the purposes we specify and according to law.
3.Α.5. Disclosure for corporate transactions: We may disclose your personal data to a third party in connection with any contemplated or actual reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings).
3.Β. INTERNATIONAL TRANSFERS
Some of the uses and disclosures mentioned in this Policy may involve the transfer of your Personal Data to various countries around the world that may have different levels of privacy protection than your country of residence or interaction with us, such as when you request rental services to be provided to you in a country outside the European Union (“EU”).
Where our transfer of your data is necessary to provide rental services requested by you, the legal basis for the transfer is the contractual necessity of the transfer, and your Personal Data will be processed by the company providing the services you requested in accordance with applicable local law and the relevant bi-country agreements.
Where we transfer your Personal Data to a third party outside the European Union and no legal basis applies, such as where we transfer the data to a company processing it to our instruction to enable us to provide our services, we will ensure that the required safeguards are in place for the transfer.
4.Α. DATA RETENTION
We retain personal data about our customers for as long as necessary for the purposes for which it was collected, or unless otherwise allowed or required by you or by law. We collect Personal Data for a number of purposes (see above) and may be required to retain it for legal (including tax, civil or other legal regulations) reasons for a period which is longer than the time we need or use the data for the purpose of providing our rental services to you. We maintain a data retention policy to cover all the Personal Data we retain across our systems. If you have any questions about the retention period applying to the Personal Data we collect about you, please contact us (see Section 6).
4.B. SECURITY MEASURES
Information is stored and accessed in various locations, including cloud services. Servers which store information are primarily located in Greece, Europe and the United States, although storage may occur in other locations as well. We use reasonable administrative, technical, personnel, and physical measures (a) to safeguard Personal Data against loss, theft, unauthorized use, disclosure, or modification; and (b) to ensure the integrity of your Personal Data. To help us protect your privacy, you should maintain the secrecy of any logon IDs and passwords, Member numbers, or other identifiers or credentials you may have set up or were provided with in connection with your participation in or use of our products, services, or websites.
As you may be aware, there is no completely secure method of transmitting or storing data. Although their physical characteristics are different, postal mail, telephone calls, text messages, faxes and transmissions over the Internet or wireless networks all present possibilities of loss, misrouting, interception and misuse of the data that is transmitted. If you have reason to believe that any account with us is no longer secure, you must immediately contact us.
We try to strike a balance between the security of your data and your convenience. As a result, we may sometimes use a method of communication that is less secure than a less convenient alternative. For example, but not limitation, we may send you an e-mail or a text message in unencrypted form (i.e. instantly readable) because many of our customers are unable to access encrypted (i.e. coded) e-mail or messages. This means that our message, if misrouted or intercepted, could be read more easily than encrypted messages. Such messages may contain Personal Data. Please do not include confidential information, such as your credit card number or account passwords, in any e-mail or text you send to us or on any posting you make to a public area of a third-party social network page, especially since any such posting immediately becomes public. For a more secure way to communicate with us over the Internet, please click on the “Contact Us” link on any of our websites.
5.Α. You have all the rights according the provisions of the law. Especially, you have the right to request access to, review, and update your Personal Data covered by this Policy, and can request this by contacting us at the details set out in Section 6 below. While we will make reasonable efforts to accommodate your request, we also reserve the right to impose certain restrictions and requirements on such access requests, if allowed or required by applicable laws. If you are a member of one of our membership or rewards programs, you may update the information in your member profile by logging into your applicable member profile.
5.B. Among others, you also have the right to:
5.C. In addition, where we process your Personal Data on the basis of your consent, you can withdraw that consent at any time.
You can make a request to us to exercise any of these rights by contacting us as set out in Section 6 below.
6.Α. CONTACT US: We do business in many countries and aim to comply with the privacy laws applicable to the Personal Data we collect and use. Should you have a concern or request about our handling of your Personal Data, you may contact us directly via the methods described below. We will work to respond and resolve your complaints in an expeditious manner. You also have the right to lodge a complaint with a competent data protection supervisory authority in your jurisdiction.
Please contact us by emailing at email@example.com or writing to the address below if you have any questions, wish to exercise your rights of access, or seek other assistance as described above.
General Data Protection Regulation
Autohellas Tourist and Trading Societe Anonyme
31 Viltanioti Str., Kifissia
6.Β. CHANGES: We reserve the right to change this Policy at any time for any reason by posting revisions on this webpage or on applicable apps or other sites. Such changes will be effective upon posting, but will not apply retroactively.